TIME’s latest signature NFT initiative, called Slices of TIME, features nearly 4,000 TIME covers from the past century. Every year since Henry Luce and Britton Hadden founded TIME in 1923 is represented in 99 original artworks, produced by TIME Creative Director D.W. Pine. Each piece includes “slices” of TIME covers from that year showing the transformation of one of the world’s most iconic brands and showcasing the variety of artists and photographers that have filled the red-bordered canvas.